Role overview

We are seeking a Content Marketing Specialist to support our global marketing organization by creating high-quality, business-focused content for a B2B SaaS platform. This role plays a key part in translating product capabilities, customer outcomes, and market insights into clear, credible content for enterprise audiences.

You will work closely with Product Marketing, Growth Marketing, and subject-matter experts to deliver content that supports demand generation, sales enablement, and brand credibility across global markets.

Key responsibilities

Content Development & Execution

Create clear, well-structured content including blogs, solution briefs, web copy, case studies, and email campaigns
Translate complex product and industry concepts into concise, business-oriented narratives
Ensure content aligns with enterprise tone, brand guidelines, and messaging frameworks

Editorial & Quality Standards

Maintain high standards for grammar, clarity, and consistency, particularly for US and global audiences
Edit and optimize content for readability, structure, and audience relevance
Apply SEO best practices without compromising content quality or credibility

Cross-Functional Collaboration

Partner with Product Marketing and Growth teams to support campaigns and launches
Collaborate with subject-matter experts to capture accurate and meaningful insights
Support sales enablement with customer-facing materials and narratives

Content Optimization & Performance

Update and refine existing content based on performance data and feedback
Support content distribution across owned channels including website, email, and social platforms
Track basic performance metrics and incorporate learnings into future content

Qualifications

3–6+ years of experience in B2B content marketing, preferably in SaaS or technology companies
Strong written English with experience writing for US or global business audiences
Ability to simplify complex topics without losing accuracy or context
Experience working with content management systems and basic SEO principles
Strong attention to detail and ability to manage multiple deliverables

Preferred Experience

Experience supporting enterprise or mid-market B2B products
Familiarity with SaaS, technology, or software-driven business models
Exposure to sales enablement, product launches, or demand generation content
Experience collaborating with global or distributed teams

What We Offer

Opportunity to contribute to a global enterprise SaaS brand
Exposure to US and international markets
Collaborative, growth-oriented work environment
Competitive compensation and benefits in Pune, India

ContentMarketingSpecialist