Content Marketing Specialist

We are seeking a Content Marketing Specialist to support our global marketing organization by creating high-quality, business-focused content for a B2B SaaS platform. This role plays a key part in translating product capabilities, customer outcomes, and market insights into clear, credible content for enterprise audiences.

You will work closely with Product Marketing, Growth Marketing, and subject-matter experts to deliver content that supports demand generation, sales enablement, and brand credibility across global markets.

Content Development & Execution

• Create clear, well-structured content including blogs, solution briefs, web copy, case studies, and email campaigns
• Translate complex product and industry concepts into concise, business-oriented narratives
• Ensure content aligns with enterprise tone, brand guidelines, and messaging frameworks

Editorial & Quality Standards

• Maintain high standards for grammar, clarity, and consistency, particularly for US and global audiences
• Edit and optimize content for readability, structure, and audience relevance
• Apply SEO best practices without compromising content quality or credibility

Cross-Functional Collaboration

• Partner with Product Marketing and Growth teams to support campaigns and launches
• Collaborate with subject-matter experts to capture accurate and meaningful insights
• Support sales enablement with customer-facing materials and narratives

Content Optimization & Performance

• Update and refine existing content based on performance data and feedback
• Support content distribution across owned channels including website, email, and social platforms
• Track basic performance metrics and incorporate learnings into future content

Qualifications

• 3–6+ years of experience in B2B content marketing, preferably in SaaS or technology companies
• Strong written English with experience writing for US or global business audiences
• Ability to simplify complex topics without losing accuracy or context
• Experience working with content management systems and basic SEO principles
• Strong attention to detail and ability to manage multiple deliverables

Preferred Experience

• Experience supporting enterprise or mid-market B2B products
• Familiarity with SaaS, technology, or software-driven business models
• Exposure to sales enablement, product launches, or demand generation content
• Experience collaborating with global or distributed teams

What We Offer

• Opportunity to contribute to a global enterprise SaaS brand
• Exposure to US and international markets
• Collaborative, growth-oriented work environment
• Competitive compensation and benefits in Pune, India